Become a Dawnbreaker. Make magic, make mischief and
make memories before most have made breakfast.

Become a Dawnbreaker.

The Drinks

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Up&Go is packed with protein, calcium and fibre... there's no better way to start your day!

Our Pledge


Buy the tastiest breakfast drink here!

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Share your early morning adventures with #TheDawnbreakers and join our tribe.

Get involved

Get The Dawnbreakers look. Check out the exclusive collection in our shop.

Take a look


Check out where you can get your hands on a carton of Up&Go.

Gimme, gimme, gimme


Got a question for us? We're all ears. And also eyes etc.

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